Synergy Ministries Commissions New Logo and Corporate ID System

Synergy Ministries is a Christian Counseling and Educational ministry specializing in facilitating and improving the dynamics of social communities which are engaged in goal-oriented activities. To put it simply the goal of Synergy’s work and education is to see groups relating and working together at their maximum potential. Synergy, came to Rotolo Media for a new logo and corporate ID system which would communicate their ideals.

The idea of incorporating hands into the logo was discussed as one goal in the design of Synergy’s ID. We were pleased to be able to deliver on Synergy’s desire. By using stylized iconic hands in such a way as to communicate the coming together of individuals in partnership we created both a logo as well as the “S” of Synergy in their wordmark; a kind of logo within a logo. The Synergy hands logo will be used on its own as in the examples below of the watermark effect in the banner and business card and will with proper branding efforts no doubt come to be recognized apart from the wordmark.

Look for a website and other newmedia projects to follow as Synergy Ministries has expressed their strong desire to commission further design work from Rotolo Media.

Some Top Ideas About Design From Some Top Designers

Good design is an essential in today’s marketplace whether you’re creating objet d’art, industrial tools, furniture or websites. Thankfully the Web 2.0 trend is pushing clean and functional design to new heights. Read here the learned opinions of 15 of the best designers in their respective disciplines and glean the essential elements that they all share in their appreciation and execution of transcendent design.

clipped from www.fastcompany.com Everywhere you look today — from buildings and landscapes, to commercial products and public services, to Web sites and print products — design has taken on new meaning. Design isn’t just about decoration; it’s a critical component of how we communicate, collaborate, and compete. But behind the “look and feel” of any good design are a host of carefully conceived principles: fundamental propositions that define the essence of the design. The trick for all businesspeople today is to learn those underlying rules — to think like designers. With that in mind, Fast Company asked 15 top designers — creators of buildings, furniture, products, Web sites, costumes, and labels — to deconstruct something that exemplifies great design to them. More important, we asked them to tell us what we can